Another award-winning campaign for Gift Fundraising

Following up our highly successful ‘What would you do to get noticed’ campaign was always going to be a hard challenge, but we took direct inspiration from it only this time we used a series of photoshopped images instead of illustration to emphasise the unique nature of the job and the organisation.

The new campaign – ‘Getting Charities Noticed’ – still reflected Gift’s irreverent personality and fun style as an organisation, showing their street fundraisers all going to extraordinary levels to get the public’s attention. It was also a shortlisted finalist for Best Campaign at the RADs.